Jeff Mendelsohn, President of New Leaf Paper discusses the historical purpose and rights of the first American

Jeff Mendelsohn, President of New Leaf Paper discusses the historical purpose and rights of the first American corporations, how businesses were intended to serve the public good, and thus builds the foundation for why corporations can be a force for good. Jeff has focused his career on his parallel goals of building a highly successful green business and driving a fundamental shift toward sustainability in the paper industry through his business model. Founding New York Recycled Paper in 1991 and New Leaf Paper in 1998, Jeff has been a visionary leader in the evolution of the green business community.

http://www.sustainablelifemedia.com

Join psychologists David Sherman and Leaf Van Boven (CCL's Sept 2018 monthly speakers) as they review the main findings and framework for their recent research. Deepen your understanding of how to

Join psychologists David Sherman and Leaf Van Boven (CCL's Sept 2018 monthly speakers) as they review the main findings and framework for their recent research. Deepen your understanding of how to utilize the strategies of affirmation, norms, immediacy and legacy in your own climate advocacy and citizen lobbying. Dr. Van Boven is a professor of psychology and neuroscience at the University of Colorado, Boulder, and Dr. Sherman is a professor of psychology and brain sciences at the University of California, Santa Barbara.


Skip ahead to the following section(s):
Theoretical Background (4:19)
Framework For Overcoming Barriers (27:10)
Data & Findings (42:07)
Implications for Advocacy & Training (52:49)