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Ms. Pallavi Mohan is an eminent fashion designer. Through an arduous journey that began in a small town in India, she has succeeded in establishing a globally renowned brand, Not So Serious. For Ms.

Ms. Pallavi Mohan is an eminent fashion designer. Through an arduous journey that began in a small town in India, she has succeeded in establishing a globally renowned brand, Not So Serious. For Ms. Mohan, every square inch of fabric is designed to cater to individuality from stitch to style. An Art graduate with a Bachelor’s degree in Textile Design from University of Arts London – Chelsea School of Art and Design, Designer Pallavi Mohan, has taken fashion to new heights. Her label ‘Not So Serious’ merges western sensibilities with Indian ethos. The essence of her label is feminine sensibility with an interesting mix of colours and combination of mix media. The brand believes that simplicity is the ultimate sophistication from being stylishly witty and quirky, to individualistic. Ms. Mohan’s illustrious career encompasses working with top fashion brands like Roberto Cavalli, Jean Paul Gaultier and Juicy Couture to becoming one of the top 5 finalists at the Vogue Fashion Fund. In the special issue of India Today ‘Fashion’s Newest Stars’ Pallavi Mohan and her brand NSS were recognized as pioneers of ‘unfamiliar zones’ in the couture market. For Ms. Pallavi Mohan, every square inch of fabric is designed to cater to individuality and diversity, from stitch to style. This talk was given at a TEDx event using the TED conference format but independently organized by a local community. Learn more at https://www.ted.com/tedx

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